Brand Identity · 2026
The K is drawn as one folded ribbon, the way fabric folds. The wordmark KAYA closes with an Arabic ن whose tail grows out of the last A, so Latin and Arabic read as one gesture. The diamond dots are the brand's signature.
Chocolate and cream carry the brand. Taupe, silver and black appear in small doses. Click any swatch to copy its code.
Suggested proportion: 40% cream · 35% chocolate · 12% taupe · 8% silver · 5% black
The logo letters are custom. For the website and print, these fonts match their feel: a flared classical serif for Latin and a geometric Kufi for Arabic.
Timeless elegance, tailored for you.
أناقة لا تعرف الزمن.
Headlines in Marcellus with generous tracking. Body and interface text in Jost Light for English and IBM Plex Sans Arabic for Arabic, set in chocolate on cream.
Use these as dividers, bullets and surface patterns. Keep them quiet and consistent.
Concept mockups of the identity at work, 21 items. Chocolate and cream surfaces, one-color logo, tone-on-tone patterns. Click any image to enlarge.
The dot above the ن is the only moving part. It anticipates, jumps, lands with a squash and settles with two small rebounds, then rests for about a second. Loop: 3.6 seconds. It turns off automatically for visitors who prefer reduced motion.
<!-- 1) Easiest: use the animated SVG as an image -->
<img src="kayan-logo-animated.svg" alt="KAYAN" width="260">
<!-- 2) Inline: put the dot path in your own svg and add the class .n-dot -->
<style>
.n-dot{transform-box:fill-box;transform-origin:50% 100%;
animation:kayan-bounce 3.6s infinite both}
/* copy the @keyframes kayan-bounce block from kayan-logo-animated.svg */
</style>